Former Professional Dancer Joins Google

A former professional dancer and lifelong high achiever, Torrence Boone has set the bar high, even for Harvard MBAs, rising to the position of Managing Director of Agency Development at Google Inc. in New York in only 15 years. An expert in digital media, he heads up the efforts in North America to forge business relationships with advertising agencies, crucial in propelling Google to the next level. His journey began as a student at Phillips Academy in Andover, Massachusetts, where he discovered dance as a creative outlet. After completing a B.A. with honors in Economics at Stanford University and that Harvard Business School M.B.A., he spent the summer dancing professionally at the renowned Jacob’s Pillow Dance in the western Massachusetts Berkshire Hills.

Prior to joining the interactive marketing field in a big way, Torrence Boone provided strategic- consulting services as a Senior Manager at Bain & Company in Boston for four years. Next, he joined digital-media firm Avenue A, now called Razorfish and one of the largest interactive marketing agencies in the world. Subsequently, Mr. Boone honed his skills in direct marketing and digital media as President of Digitas in Boston. Prior to accepting his current role at Google, he acted as CEO of Enfatico in New York.

A resident of Flatbush, Torrence Boone relishes the vibrancy of New York City, taking the occasional dance class, practicing yoga, and sitting on the Board of Directors of the Joyce Theater in Manhattan, where he offers financial and operational advice. He also serves on the dance theater’s Marketing Committee. At other times, Mr. Boone enjoys such diverse pastimes as writing and rock climbing, proving it’s hard to pigeonhole a high achiever.

 

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